The Las Vegas based jeweller, MJ Christensen, has once again made a generous donation to the Diamond Development Initiative International.

MJ Christensen was founded in 1939 on the principles of ethics, values and 'doing the right thing'. The company takes unparalleled pride in continuing to protect these principles as it serves its constituents.

"As a company that cares about our customers, as well as those who mine the raw resources used in jewellery, we continually look to where we can make a difference," says Jennifer Miller, director of marketing for MJ Christensen. "Continuing our partnership with DDI and supporting the work they do, guarantees we will help make a positive impact on the lives of artisanal diamond miners."

"MJ Christensen is an amazing Friend," says DorothéeGizenga, Executive Director of DDI. "Not only do they provide DDI with financial support and contribute through cause-related marketing, they also present alongside us on various panels and help us share vital information about the importance of our work with other industry members."unities' rights, in conflict-free zones, with beneficiation to communities and payment of fair prices to artisanal miners.

There are 1.5 million artisanal diamond miners in Africa and South America; they represent 1.5 million opportunities for development and sustainable economic growth.

The Diamond Development Initiative International (DDI) works to transform these opportunities into reality and ensure that diamonds are an engine for change. Our work could not be accomplished without the generous support of industry partners, like MJ Christensen, who recognize that diamond miners are important members of the diamond supply family.

We extend heartfelt gratitude to MJ Christensen for their continued and loyal support.

More information on DDI is available at: www.ddiglobal.org