KGK Group, a century old enterprise launches its new magnificent Jewellery boutique christened Entice at Mumbai, to mesmerize more customers with their captivating creations.

Taking the rich Indian jewellery heritage and enhancing it with a contemporary twist, this is a place where ‘Elegance meets Royalty’. This new jewellery boutique can be visited with prior appointment only. For the first time, Entice has come up with a unique concept where the manufacturing unit and boutique is under one roof. This designer boutique is conceptualized keeping the need to emphasis on immaculate customer service which provides instant customization with a wide range of internationally acclaimed designs. In simpler words, it is a unique and luxurious experience of internationally designed creations at attractive prices.

Entice came into existence at the turn of millennium in 2004 in Hong Kong followed by stores in China. In the year 2009, they opened its first flagship boutique in Jaipur driving its arm to further prosperity. Latest addition was the new exclusive boutique of Entice in Greater Kailash I, New Delhi and now recreating its charm in Mumbai.

Entice specializes in rare diamonds procured from mines, as well as painstaking craftsmanship and the existence that every price is fashioned as a work of art! Moreover, each jewel sold comes with quality certification to endorse its value. Today, it has 16 standalone boutiques in three countries including Hong Kong, China and India (Jaipur, Mumbai and New Delhi).

Mr. Sanjay Kothari, Vice Chairman, KGK Group elatedly says

“Enitce is a perfect shopping destination for all ardent jewellery connoisuers who appreciate quality, craftsmanship, diversity of designs, and the finer objects of life. Stocked with the finest of diamond prices, Entice believes in providing customers with classy and endearing pieces which are mesmerizing with a boundless charm. You are surely to fall for Entice.”

The outlook of the store creates an atmosphere of opulence sending a message of exclusivity along with being contemporary, yet traditional and alluring in equal measures. The boutique represents classy display of exquisite jewellery witnessing latest international designs crafted with diamonds and colored stones. The Irish brown Italian Marble walls on both sides of the store add up to its beauty giving a refined structure to the boutique.

The vast elegant space gives the store an uncluttered look which was one of the main concepts kept in mind while creating the store. The architecture of this 1500 sq. ft. store gives a stylish yet sophisticated appearance.

This new boutique promises to provide a unique and luxurious experience to each and every customer.

About KGK Group:

The KGK Group, established in 1905 by Kothari family of Jaipur, is a global corporation with fully integrated operations in the Gems & Jewellery industry, with presence across 15 countries. A pioneer in the world of precious stones, KGK Group has been sourcing, manufacturing and distributing diamonds, colored stones and jewellery for decades. At present, the group is headed by Mr. Navrattan Kothari wherein Entice brand is managed by his son Mr. Sanjay Kothari, Vice Chairman (KGK Group) and his wife Mrs. Manju Kothari, Creative Director – Entice.